Assa is located on the 1st floor of Teli Fashion Mall at 189 Zhengtong Road in Yangpu's Wujiaochang area, open daily 10:30am-10pm. Known for cheerful, photo-friendly décor including a rainbow wall and mosaic lamps.

Signature dishes include Turkish boat-shaped pide (¥68) and a Middle Eastern mezze platter (¥58) with hummus, baba ghanoush, and mutabal, alongside Persian pink-mist guava juice (¥28). Assa offers free traditional Arabian costume rentals for photos and welcomes families with special children's birthday arrangements. It has several other branches across Shanghai.